Most people know their business needs a great website, its a given.
The world has changed, everyone is connected to the internet 24/7. Online research forms the first part of just about any buying decision. Every business wants to be there.
Does your business have a great website?
Companies like Brisbane web design say that having a great website is key to success. Thumbs up should you do, that’s an extremely good start. The next question for you, is: Are you working your website? That’s a story for another post.
If you do not have a great web site, you’re more likely to fall into one of three types.
1) You’re a new business and looking to build your first site.
2) You have a website, but it’s not good. Perhaps it was developed 4 or more yrs ago, when web technologies have been much less mature & is now showing its age.
3) You've been busy, and technology frightens you, and you’ve been postponing the task of setting up a website for the last 10 years.
So why do you need a great website?
For a lot of reasons : I’m gonna concentrate on what I consider are the key four.
1) Be Discovered.
People are looking at Mr. Google for all of thier needs, from finding a local plumber, to comparing reviews of local restaurants, it is the way the world works nowadays. You’ve just got to be there, or else potential clients will walk on by, never knowing you’re there.
2) Make An Impression.
You’ve got to put your very best foot forward. In the online world, it’s all about first impressions. We consumers are fickle, and we are spoiled for choice. Subconsciously people will make massive judgements about your business from the instant the home page loads (or the speed in which it loads). If your audience don’t like what they see in the first few seconds, they will click the back button and look at the site of your next competitor. You may be the very best in your industry, but if you have an ugly site, most will write you off as a sub standard company, and move on. You will lose out on oodles of leads. That’s why it is essential you replace that aging shoddy site for a sleek fast and modern reflection on your business.
3) It’s A Center For Your Online Marketing Efforts.
Once you’ve obtained an excellent web site, you have a focus point for wider online marketing strategies. Add a few thought out landing pages to your website for key products or services. Draw people directly to these key sections of your website via targeted online advertising and generate more leads.
4) A Platform To Communicate.
A good modern website must have a blog or news web page. Write regular posts about your items, services and industry. Share beneficial knowledge and insights with your audience. Doing this provides many benefits. Some instant, some delicate and longer term.
- It provides you credibility and implies that your business is an expert in its area.
- Well written posts, are attractive and build trust.
- Frequent addition of new content about your industry, is ideal for improving search engine rankings.
- Each article you post, creates a new potential access point to your website and increases traffic.
- Used in conjunction having a social media strategy can greatly improve traffic and lead generation.
There are obviously many other reasons you need a great website.
To learn more check out: Icreate Solutions
The world has changed, everyone is connected to the internet 24/7. Online research forms the first part of just about any buying decision. Every business wants to be there.
Does your business have a great website?
Companies like Brisbane web design say that having a great website is key to success. Thumbs up should you do, that’s an extremely good start. The next question for you, is: Are you working your website? That’s a story for another post.
If you do not have a great web site, you’re more likely to fall into one of three types.
1) You’re a new business and looking to build your first site.
2) You have a website, but it’s not good. Perhaps it was developed 4 or more yrs ago, when web technologies have been much less mature & is now showing its age.
3) You've been busy, and technology frightens you, and you’ve been postponing the task of setting up a website for the last 10 years.
So why do you need a great website?
For a lot of reasons : I’m gonna concentrate on what I consider are the key four.
1) Be Discovered.
People are looking at Mr. Google for all of thier needs, from finding a local plumber, to comparing reviews of local restaurants, it is the way the world works nowadays. You’ve just got to be there, or else potential clients will walk on by, never knowing you’re there.
2) Make An Impression.
You’ve got to put your very best foot forward. In the online world, it’s all about first impressions. We consumers are fickle, and we are spoiled for choice. Subconsciously people will make massive judgements about your business from the instant the home page loads (or the speed in which it loads). If your audience don’t like what they see in the first few seconds, they will click the back button and look at the site of your next competitor. You may be the very best in your industry, but if you have an ugly site, most will write you off as a sub standard company, and move on. You will lose out on oodles of leads. That’s why it is essential you replace that aging shoddy site for a sleek fast and modern reflection on your business.
3) It’s A Center For Your Online Marketing Efforts.
Once you’ve obtained an excellent web site, you have a focus point for wider online marketing strategies. Add a few thought out landing pages to your website for key products or services. Draw people directly to these key sections of your website via targeted online advertising and generate more leads.
4) A Platform To Communicate.
A good modern website must have a blog or news web page. Write regular posts about your items, services and industry. Share beneficial knowledge and insights with your audience. Doing this provides many benefits. Some instant, some delicate and longer term.
- It provides you credibility and implies that your business is an expert in its area.
- Well written posts, are attractive and build trust.
- Frequent addition of new content about your industry, is ideal for improving search engine rankings.
- Each article you post, creates a new potential access point to your website and increases traffic.
- Used in conjunction having a social media strategy can greatly improve traffic and lead generation.
There are obviously many other reasons you need a great website.
To learn more check out: Icreate Solutions
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